There has been a lot of talk about the need to begin investing one’s monies in precious metals as of late. It seems that everywhere we turn, people are telling us to buy gold or buy silver. It has even received media attention and become enough of a mainstream idea that many of us find ourselves asking the same question: Why should we invest in precious metals?
Since the beginning of recorded history, one thing that has remained constant is the fact that gold, silver, and other precious metals have been sought-after commidities. While other things fluctuate, the demand and respect for these precious metals is unwavering. Certainly, there have been positive and negative fluctuations, climbs and drops, in the prices commanded by these metals; nothing is immune to such fluctuations. But when one looks longer term–over the course of many years, decades, centuries, even–precious metals outperform virtually all else. And when compared to fickle forms of currency such as the American dollar, precious metals reign supreme. That is why so many people have been advised to invest in precious metals. In particular, during difficult financial times such as those we now face, precious metals are particularly attractive. When 401K’s have bottomed out and other investments have nosedived, precious metal investments have held their own–and even increased in value. Such a bedrock foundation is what we all aspire to achieve in our investment strategies, and, in uncertain times, they comprise the safety net we all need. Certainly, we all realize the need to diversify our investments, and it would be wise for all of us to invest in precious metals, making them the backbone to support all of our other investments. Doing so will not only solidify the “skeleton” that is our investment strategy; it will also be the core that allows us to stand upright and move forward in even the most difficult of times. Precious metals…that’s why!